Watchmaker Protid, with over 30 stores in Norway has decided to invest in ZetaDisplay’s Digital Signage media platform. The displays will show their chain-associated campaigns, films from branded goods suppliers and will also provide an opportunity to go to the chain web site to show customers the range of available watch models.

- We are pleased to become a selected Protid supplier. We have a media platform that is totally at the leading edge, as shown by our powerful range of products and close co-operation with satisfied clients. We can now add yet another client to our references in Scandinavia, says Leif Liljebrunn, CEO of ZetaDisplay.

Protid is renowned as the leading watchmaker, with technical expertise and branded products providing basic value. This has become expressed by their new slogan: “From affection to competence”. The investment by Protid in Digital Signage is part of the chain’s new communication strategy which is concentrating on modern media such as TV, the Internet, and social media, and now includes Digital Signage from ZetaDisplay.

- We have to invest in modern media in our stores, and this is a very important solution for the chain. To be able to run a modern retail chain in the future, Digital Signage is definitely a condition, says Finn Annmark, a director of Protid.

Installation into the stores will take place during April and May 2010.

25 April 2010

ZetaDisplay AB (publ)

Web site: www.zetadisplay.com

Enquiries:

CEO Leif Liljebrunn

Telephone number: +46 070 845 80 52

E-mail: leif.liljebrunn@zetadisplay.com

ZetaDisplay Norge A/S Manager: Stein Rognerud

Telephone number: + 47 916 26 106

E-mail: stein.rognerud@zetadisplay.com

Protid A/S Director: Finn Annmark

Telephone number: + 47 91 16 17 12

E-mail: fa@protid.no